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Q. What's the most serious difficulty Drger Medical encountered during the past 10 years in China? How did you deal with it?

Mr. Frahm:
The most serious difficulties, which are still quite fresh in all our memories, were caused by SARS last year in May and June 2003. For me personally it was an emotional up and down time between enthusiasm about the motivation of our Sales and Service staff to help our customers and on the other hand the fear about the possibility that one of our staff could get infected during on installation or service operation in the ICU. In summary, all of our staff got along without any serious problems, but some of our customers, like ICU physicians, got infected and did not survive the infection.

Q. What's your management style and concept? And: Do you have any experience in leading and managing the Drger Medical team?

Mr. Frahm:
As mentioned in the beginning, one of the main strengths of Drger Medical is excellent and motivated employees. I have personally experienced this culture in the company for many years and it is one of my main tasks here in China to implement the corporate values in our local organization. Personal management style and concept may have to do with individual taste, but the main direction is implemented quite well in the corporate culture from top down to the bottom. I personally treat the Management Team and the staff here in China no different from the way I do it back in Germany, although the style needs to be adjusted slightly sometimes in the context of the specific situation. My main task and challenge is to balance the need to create the room for the talented employees to have their own experiences and the need to coach and sometimes correct the direction and to optimize this balance under consideration of the short-term and long-term objectives.

People are the main success factor everywhere in the world and the basic rules and values about leadership and management seem to follow a global 'human' concept. However, if you move into the details on national level, you will identify a lot of minor differences. Independent of cultural differences, we want to establish long-term relationships with our customers and this also requires long-term relationships with our employees, who need to grow in a dynamically changing competitive environment in a dynamically growing market environment in China. This is the main challenge for Management to create a stable environment: on one hand to grow the people and the business, and on the other hand to master the challenges of change.




part1 | part2 | part3   



For more details , please contact: Maggie( marketing)
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